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Lopez Printing Blog
The Power of Print
Great TIDBIT from smartmarketingllc.com
"Your customers are a tactile group. No matter what the business, product or service, print literature, or collateral, will play an important role in creating, sustaining and/or growing a profitable relationship with them. Beyond a personal sales pitch or event, a print piece will extend, assure, confirm, validate, and/or reinforce your message, with greater shelf life. It will help drive response while shortening the sales cycle. Having the right collateral that achieves marketing success is therefore imperative."
Posted by Roger Lopez on 22nd January, 2013 | Comments | Trackbacks
Tags: Importance of Print Collateral, Print Collateral, Print Collateral, Print Marketing The trackback URL for this page is http://www.lopezprint.com/trackback?post=26597668 TrackbacksThere are no trackbacks for this post There are no comments for this post Post a CommentHTML is not allowed in comments, http://... will be automatically linked.
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